Inilunsad ng Havas Ortega at SPARK! Philippines katuwang ang pamahalaang lungsod ang Kita Initiative: Kamuning Signage Transformation para sa 20 women-owned sari-sari store sa Kamuning.
Makatutulong sa pag-engganyo ng maraming customer ang mas pinagandang disenyo ng kanilang sari-sari store signage.
Nakiisa sa media launch sina Mayor Joy Belmonte, SPARK! Ph Executive Director Maica Teves, Havas Ortega CEO Jos Ortega, at Executive Creative Director Angie Tohid.
Kasama naman sa programa sina Small Business and Cooperatives Development Promotions Office head Mona Celine Yap at Brgy. Kamuning Chairperson Armie Castel.